In case you hadn’t noticed every now and again you will see ten businesses in your area convenintly placed at the top of your search results by Google. Sometimes they are helpful, and other times not so much. Like seraching for “carribean beaches”, and getting businesses located on “Carrabean St.” as your top results.

But this brings me to my point. Everyone is so crazy about the right keywords for ones website that if  they maybe took a step back there can be a killing made by going after local search terms. For example, if you are a painting company why not invest the time to see which cities in your area have the highest search activity, and the create pages that focus on those areas – fully optimized of course.

It could be a lot smarter than going after broader search terms where you’ll find the bigger fish swimming.

Here is an interesting case study that can break this down for you even better.

http://www.seobook.com/local-seo-case-study

Until then give local SEO some thought it just could pay off for you.

Atlanta Website Design Advice, google, page optimization

Every webmaster always has getting faster page loads in the back of their minds when they are tending to their websites right? Most say that the average web surfer has the attention span of a fruit fly. In some cases surfers are so used to fast surfing that if they get to a page that is slower than the average it actually pains them to be patient enough to wait for the page to load. I guess we have been fully conditioned to expect speed when it comes to the internet.

The worst thing that can happen to you as a webmaster is to have a website where your visitors are leaving due to the page loading to slow. So our friends at Google have yet again come to the rescue. In case you haven’t noticed there is a new tool called the “Page Speed” tool (very creative right?) in your Webmaster Tools account.

You’ll find it in the “Labs” section in the “Webmaster Tools”

So what will this little widget do for you?

- It will check your overall page’s loading time with a visual representation of how the page has been loading all this time.

- Selects the pages that are giving problems. So you know which to focus on.

– Offers ways to improve those pages that are loading slow on your site.

Bottom line it will compare your website to standard page loading times, and then offer help to you in improving your pages. A faster page load after all will equal a happy web surfer experience which is Google’s goal at the end of the day anyway. It’s time to get those pages faster!

Evan Obijiofor is the webmaster of www.helpmysmallbusinesswebsite.com which offers small business website help.  Atlanta Website Design solutions don’t have to cost an arm and a leg. Contact him and get the help you need today.

Atlanta Website Design Advice, google, page optimization